The Top 5 Benefits of Hiring a Contract Project Manager

The Top 5 Benefits of Hiring a Contract Project Manager

  1. Save your sanity! By working with a project manager it frees your time and your team. Especially with a contract or remote PM, you also have the added benefit of a fresh perspective on your business.
  2. Save money. Over the long term, having someone manage the project assures that it stays on time and on budget.
  3. Bring your team together. A project manager keeps tracks of the details plus is a team leader and brings everyone together to accomplish the task.
  4. Easy to start. Instead of looking for a full-time project manager, start with someone contract who you can get to know. By working in a defined scope, it gives both of you the chance to see what your needs really are long term.
  5. Have fun! By working with someone who knows how to keep a project moving forward and have a good time while doing it is an extra bonus;)

Looking for someone to manager your project? Look no further, send me an email at and we can chat.

January: Out on the Town

January: Out on the Town

Hey friends! Happy New Year! Let’s go out on the town together. What fun events do you have on your calendar? I’m looking for more events to go to in Charlotte, Raleigh, and Greensboro if you have events or organizations you’d like to share. Here’s what I have on my calendar so far:

January 16, Freelance League of NC Holiday Invitational

January 24, Startup Summit: Learn & Network Night with Grace Ueng, CEO of Savvy 

February 7, Larger Than Life Science 

Every Thursday, Venture Cafe

Let me know if you’d like to go together!

P.S.  I also started a new meetup for Reiki if you are interested in joining that as well.

P.S.S. I choose this group selfie photo because well events are always a great opportunity for getting together and taking photos so we look cool on social media;)

See you around town!

Out On The Town: December

Out On The Town: December

Hello friends! Here’s the events I have on my calendar if you are interested in joining. What’s on your calendar? Let’s go out on the town together!

Dec 11 12pm: Lunch & Learn: A Point Well Made with Katie Marshall

Dec 12 5:30pm: Young Professionals on Tap 

Dec 12 7:30pm: Wise Women Wednesday

Dec 13 6pm: SheWolf Howlday Party

Dec 9 and 16 4pm: Reiki Circle (To take a break from the rush this season and this is an event I host:)

This is the season of holiday parties and planning for the new year. How are you doing? What are your rituals and routines for new year planning? I’ve been working on my own 2019 plan and one of them includes updating my website. Wish me luck and see you soon! 🙂

All the best,


Projects with Purpose

Projects with Purpose

When do you feel most engaged, fulfilled, and inspired by your work? Do you feel like your work has purpose? These are the questions I am pondering for myself. I’m playing with a new slogan of Projects with Purpose and wanted to talk with you about what that means and the process I took to get here.

I had a friend date with a fellow business owner today and it is always interesting to see how we describe our work and how it’s perceived by others. While both of us have been working in the same areas, I feel like for myself I am talking about it in different ways and am looking to see how it is perceived by others. My focus has been marketing strategy, planning, and project management and recently I’ve decided to put my project management foot forward. (I still do my other work yet I have found that there is more of a demand for marketing project management.) With this decision being made, this is where we get to the fun part of any client discovery work, where we have an idea of who we are, what we are doing, and why and then we connect the dots with the customer. (This process can just as easily be done in the reverse and start with the customer.)

With this clarity in direction, how am I talking about my work now? How am I better engaging with my customers? Well this is where I could use your help. I have a few ideas and want to test them with you. I’m all about sharing the work that goes into the work and this is where I’m at now.

I’ve determined that there is an umbrella and 2 buckets that I feel like explain what I’m doing for project management.

Umbrella: Projects with Purpose (this is my why and what motivates me)

Bucket 1: The type of projects – video, website, exhibition, program, events

Bucket 2: The industries I’m passionate about – art, travel, fashion, food, sustainability, innovative companies (working in a field of exponential growth)

Where I’m at right now is turning this to a cohesive story that resonates with my target audience. (Which honestly needs to be refined as well as it is a mix of business owners, collaborative partners like agencies, and ideally C suite contacts for the larger scale projects I want to work on.)

What was the process I took to get here?

  • Client discovery work for myself – who are you, what are you doing, why are you doing it
  • Talking to others – having conversations with fellow marketers and business friends about my ideas
  • Storybranding – I’m a big fan of this process of following what makes a great story and translating it to what makes a great brand (in particular having a character, who has a problem, that gives them a plan, that calls them to action, that leads them to success etc.)
  • Notecards – writing out my goals (more like feeling statements of what I want) on notecards to have at home and the office for me to see on a daily basis (I’m a visual person and the act of writing it down and seeing it is very helpful for me)

What is next? 

  • Turning these ideas into a story (will be working with a writer on this:)
  • Refining target audience

What is my ask? 

  • Does projects with purpose resonate with you?
  • Where do you see a need for contract/freelance project management in your circle of business?

I welcome your thoughts on this direction and what is resonating with you! I’d also love to hear what you are pondering. Looking forward to starting a conversation.

All the best,



P.S. I have it on my mind to also do a post or Facebook Live on the future of work, how I can be an agent for change in my community, my grand plans for Dani Inc, The Healing Tree Circle (a healing center I’m collaborating on with others) and my other business idea Moonwater. I’m thinking big right now and have lots of ideas I want to chat about!


LIVE with Graham Treakle of One Donation

LIVE with Graham Treakle of One Donation

Join our conversation with Graham Treakle, COO of One Donation, about the great non-profits and businesses they are helping, favorite books, 12 week years, and unique ways businesses are leveraging technology for change.

One Donation is a tech company helping non-profits raise money through payroll deduction, facilitating corporate giving plans. They are doing great work to help people in their giving activities!

Parting Thoughts: Continue to support the causes you care about!

Show Notes:

Clemmons Food Pantry

The Lean Startup

The 12 Week Year

Venture Cafe

Out & About Town Blog Post

HQ Greensboro

Peter Diamandis

Cause Roast

Get A Grip On Your Business

Out & About Town: September/October

Out & About Town: September/October

Mark your calendars ladies and gentlemen! Virtually, join me live with Graham and Melanie this week and next. If you are in North Carolina, come join me for an event around town. Let’s go out and network!


Wednesday, 19 @ 4pm – Going Live on my Facebook page with Graham Treakle of One Donation

Friday, 21 @ 6:30pm – WSFW Opening Night Reception

Tuesday, 25 @ 10am – Going Live with Melanie Ginsburg, Sales Funnel Expert

Tuesday, 25 @ 5:30pm – Startup Grind WS with Steadman Harrison and Steve Beck of GoInnovation

Tuesday, 25 @ 5:30pm – Center for Creative Economy Demo Day

Tuesday, 25 @ 6:30pm – IoT with Embedded AI: Is it Outperforming Humans? (Raleigh)

Thursday, 27 @ 6pm – Dani’s Presentation @ Venture Cafe on How To Create a KICKASS Content Calendar

Friday, 28 @ 8am – Creative Morning with Sunny Lin & Sophia Woo from Food Network’s The Great Food Truck Race (Raleigh)

Saturday, 29 @ 4pm – WSFW Runway


2 @ 5pm – Venture Café at HQ Greensboro: Cyber Security

2 @ 6pm – GSO Fashion Week Meet & Greet

4 @ 4pm – Larger Than Life Science (Durham)

6 @ 6pm – 10th Annual Art Lives Here Silent Auction @ Revolution Mills

10 @ 7pm – Opening Event for The Beyond: Georgia O’Keeffe and Contemporary Art (Raleigh)

12 @ 8:30am – Innovative Women’s Conference (Raleigh)

17 @ 12pm – Dani’s TBD Lunch & Learn @ HQ Greensbor0

22 @ 9am – Free Lady’s Coworking Day

Monday Motivation – Rock your Content Calendar, Calling All Female Artists, & Upcoming Events

Monday Motivation – Rock your Content Calendar, Calling All Female Artists, & Upcoming Events

In today’s episode, I’m sharing details on my upcoming presentation at Venture Cafe on rocking your content calendar! Also, TuxCouture is having a contest for female artists to design a scarf if you are interested in applying, the new office is shaping up, and as usual I’m looking for fun events to go to this month;) Happy Monday and enjoy your week folks!

Show Notes:

Apply for the artists contest for TuxCouture here and see 10% discount

The Order of Time

Venture Cafe

Winston Salem Fashion Week

NY Fashion Week

Shout out to HQ Greensboro, our fabulous coworking space

The Dani Inc Show: Sharing the Latest Books, Happenings, + Work w/ You

Today’s episode on the Dani Inc Show is about sharing… my latest reads, new happenings, upcoming events, and what I’m working on. I’d love to hear from you! What books are you reading? How do you take learnings from one area of your life and apply it to another? What processes are you putting into place for your business or life?

Video Notes:

Winston Salem Fashion Week

  • Holler if you want to go with me!

The Order of Time

Anita Blake Series

Entrepreneur Before 25

Venture Cafe Winston Salem

  • I’ll be presenting on 9/27 on creating content calendars

NC Folk Fest

  • Holler if you want to go with me!
Let’s Go Out On The Town

Let’s Go Out On The Town

If you are looking for some fun events to go to, here’s what I have on my calendar so far. Let me know if you want to join me!

August 13 – Pop Up Coworking for Women (Greensboro)

August 15 – Fashion & Textile Mixer (Raleigh)

August 15 – IdeaLaunch (Greensboro)

August 15 – 1 Million Cups (Durham)

August 16 – Studio 503 Artist Event (Greensboro)

August 20 – Big Top Startup Crawl (Raleigh)

August 30 – Startup Grind Party (Raleigh)

August 31 – Creative Morning (Raleigh)

September 6 – Larger Than Life Science (Durham)

September 7-9 – Folk Festival (Greensboro)

September 12 – Wise Women Wednesday (Greensboro)

September 20 – CLT Startup Crawl (Charlotte)

September 25 – Center for Creative Economy Demo Day (Winston Salem)

September 27 – Venture Cafe (Winston Salem)

September 29 – Winston Salem Fashion Week

September 29 & 30 – Abraham Hicks Workshop (Asheville)


P.S. Photo from Women’s Innovators Day event in Raleigh:) Everyone from the Greensboro crew won a giveaway!


The Ultimate Homepage Redesign Checklist

The Ultimate Homepage Redesign Checklist

Any website optimization and redesign project is an undertaking. Where do you even start? For me, I start with the home page and then go from there. If your website is your storefront, then the homepage is the front door, having it be clear and welcoming is so important. Within the first few moments customers need to know what you offer, how you are going to make their life better, and what they need to do to work with you. Does your homepage meet all of those criteria in a 5 second scan?

If you are contemplating a redesign or going through one now, here’s my checklist for making sure it’s built with your goals in mind. Enjoy!